UAA Announces Rehiring of Former Sports Information Director

Courtesy of the University Athltic Association

ROCHESTER, N.Y. - University Athletic Association (UAA) Executive Secretary Dick Rasmussen announced the hiring of Timothy Farrell as the Association's new Sports Information Director. Farrell served in the same position as the UAA's first full-time SID from 1992 to 2000.

"We are thrilled to welcome Tim back to the Association," Rasmussen said. "In addition to his extensive experience, he has a passion and appreciation for the UAA and the values we promote."

Farrell began his NCAA career with the UAA in 1992 when the concept of a conference Sports Information Director was relatively new in Division III. In 2000, he became the first Assistant Director for Conference Operations for the New England Small College Athletic Conference (NESCAC). After a two-year stint with the NESCAC, Farrell served the past 10 years as the Empire 8 Athletic Conference's Assistant Commissioner/Sports Information Director.

"I could not be happier to return to the UAA," Farrell remarked. "It was an amazing experience the first time around and I have continued to follow the conference and its teams ever since I left."

In addition to general sports information duties, Farrell will also serve as tournament director of the UAA Baseball Championship in Sanford, Florida in March.

In addition to his conference SID work, Farrell also helped the New England Women's and Men's Athletic Conference (NEWMAC) in its process of hiring its first commissioner and worked for two years with Greater Worcester Habitat for Humanity.

Now located in Cleveland, Farrell is an active member of several local and state organizations, including DreamActivist Ohio, the Hispanic Alliance of Cleveland, and the Northeast Ohio Gay, Lesbian, and Straight Education Network (GLSEN). His wife Karen Farrell also has a strong history in the UAA, graduating from Brandeis University, beginning the Case Western Reserve University softball program, and currently serving in her second tenure as the volleyball coach at Case where she is also Associate Athletic Director and Senior Woman Administrator.