ECAC and Anaconda Sports Renew Partnership through 2012
CAPE COD, Mass. - The Eastern College Athletic Conference and Eident Sports Marketing announced today that the conference has reached a three year partnership with Anaconda Sports effective through 2012. Within the partnership, Anaconda will provide mementos for the ECAC basketball championships and the ECAC Holiday Festival.
Anaconda Sports will also continue to supply "The Rock," the Official Basketball of the ECAC, for the all ECAC basketball events as well.
"Anaconda Sports has been a corporate sponsor of the ECAC for many years and we are thrilled that they are going to continue to support our conference," said Commissioner Keeling. "Anaconda and "The Rock" have become synonymous with collegiate basketball and we are proud to continue this great tradition for the next three years."
"Anaconda Sports is excited about renewing our sponsorship of the ECAC," said Les Lombardi, Vice President of Marketing. "As one of the conferences longest standing corporate sponsors, Anaconda values the relationships we have developed with the ECAC and its members. We are excited about "The Rock" being the "official ball" of the ECAC for three more years."
The ECAC Corporate Partner Program is dedicated to developing relationships with commercial entities that are committed to the mission of the ECAC, support the ideals of intercollegiate athletics, value the pursuit of excellence on and off the field of play, and serve the needs of the membership. The Corporate Partner Program offers a wide range of marketing opportunities, including, but not limited to, championship naming rights, entitlement rights to student-athlete recognition programs, and official supplier designations.
About Anaconda Sports
Anaconda Sports was founded in 1902 and has grown to
become one of the largest independent sporting goods dealers in the
country. Anaconda Sports is the home of "The Rock" basketball
line and "Trump" softball and baseball line. Anaconda sells
through its "award winning" website - www.anacondasports.com, a
dozen nationally distributed sports specific catalogs, a large team
of institutional and corporate representatives in eight locations,
and through exclusive national licenses and sponsorships.
About the ECAC®
The ECAC is the nation's largest athletic and the only
multi-divisional conference with approximately 300 Divisions I, II,
and III colleges and universities from Maine to North Carolina and
westerly to Illinois. Established in 1938, the ECAC, a non-profit
service organization, sponsors nearly 100 championships in 37 men's
and women's sports, assigns more than 4,400 officials in 12 sports,
administers nine affiliate sports organizations and six playing
leagues and recognizes more than 2,000 student-athletes through the
public relations arm of the conference. The ECAC serves as the
primary conference for select members in the sports of men's and
women's ice hockey, and men's lacrosse.
About Eident Sports Marketing
Eident Sports is a full-service event management and
sports marketing company based in Providence, Rhode Island.
Eident has several properties in the region, ranging from turn-key
sporting events to sponsorship sales alliances with key partners.
For more information on Eident's events and offerings, please visit
www.eidentsports.com.


